The Aesthetic Trap: Escaping the Pressure of a Perfect Feed
We often treat our online feeds as the definitive record of who we are as artists.
We often treat our online feeds as the definitive record of who we are as artists.
The “Hype Trap” is a psychological shortcut. By posting a concept sketch or telling friends about your massive plans, you get a quick hit of validation from the people around you.
We have a tendency to “outsource” our mood to the internet. We scroll, we consume, and we let someone else’s perspective define our creative energy.
It feeds on the gap between what you can do and what you want to be able to do.
When art becomes a business, a brand, or a strict daily routine, it can begin to feel like a high-stakes performance.
The creative process is fundamentally solitary. Or is it?